RMNs are showing increased interest in specialized partnerships.
P2PI has released its Retail Media Planning & Analysis Playbook, curated in collaboration with key thought leaders.
P2PI has created this interactive visual to highlight and illustrate the key players in commerce marketing.
The playbook focuses on how brands and retailers can partner to enhance the in-store experience.
In today's landscape, there truly is a retail media opportunity for everyone, whether you're a retailer or a brand.
The operating system for ad sellers
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